How To Avoid Getting Your Newsletter Labeled As Spam
March 3rd, 2008 by admin
To get subscribers to look at your newsletter favourably, you have to train them to do so. That means after they sign up, explain to them what they’re getting in their subscription, and what to do if they no longer want to subscribe. Tell them that if they are no longer interested in what you have to offer, or don’t find your information useful anymore, exactly what they can do to quit getting your newsletter. And make unsubscribing from your newsletter as easy as possible.
You must also convey with them exactly what they will get by signing up for your newsletter. This means telling them how often you’ll be e-mailing them and the type of content you will be e-mailing to them. It’s smart practice to link one newsletter to the next. For example the newsletter they read now should give them some previews to what they will read in the next newsletter.
Finally, let them know that they can contact you if they are unsatisfied with your newsletter. Just tell them that they can e-mail you if there are any concerns or questions. By doing this, you’re putting his step in between them reading your newsletter and automatically getting the spam button.
Simply follow the advice given in this article, and your subscribers will respond more positively to your newsletter and you can add this Internet Marketing technique to your arsenal. This means that when you offer promotional material, they won’t complain about it. On the contrary, there will be more subscribers on your list who will respond to it which means your list will make you more money than ever before.
Michael Ullman is President of Analogy Marketing a leading NY-based Internet Marketing company. Analogy Marketing focuses on Affiliate Marketing, and markets the tools they use in-house to other Internet Marketers
Tags: internet marketing
Related Posts
Posted in Business |