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    Article Marketing - The Cold, Ultimate Truth About Article Marketing

    June 11th, 2008 by admin

    The myth of autopilot income from articles is truly a myth. I know I’m going to receive a ton of flak for this, but there’s no such thing as truly automated income from article marketing. The reason for that is this: articles lose some of their traffic generation power after some time, you’ll have to keep pumping them out to keep your profits coming in. Information is growing exponentially online; if you don’t continuously release new content, your traffic will drop.

    Posted in Writing and Speaking | No Comments »

    Article Marketing - How To Use A Powerful 3 Tier Approach To Submitting And Marketing Your Articles

    March 4th, 2008 by admin

    Q: I’ve recently started submitting articles in my niche as a relationship coach. While I’ve been blogging for a little while, I’m really green when it comes to submitting articles. So here is my main questions - Are there particular article directories you’d recommend?

    A: I use and recommend a three tier approach to submitting my articles.

    Tier One - EzineArticles - The biggest, the best, and you get the most traffic from EzineArticles. You want to get as many articles as you possibly can up on EzineArticles. Visiting their blog on a regular basis is a good thing to do as well.

    Posted in Writing and Speaking | No Comments »

    Inventing Your Own Book Selling Strategy

    February 24th, 2008 by admin

    Sun Tzu once said, “Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.”

    Most authors and entrepreneurs are familiar with tactics.

    • Start a Blog site
    • Create a Book Trailer
    • Run a Virtual Book Tour

    And so on . . .

    Tactics are action items we write down on lined yellow legal paper and check off as we complete. Strategy, on the other hand, is less straight forward. The dictionary defines strategy as:

    Posted in Writing and Speaking | No Comments »

    Effective Article Marketing - How To Prime Your Articles For More Traffic

    February 9th, 2008 by admin

    Article marketing is an effective and powerful tool for driving high quality and targeted traffic to any website. They can help to push a site higher up in the search engine rankings, which in turn contributes to greater search engine traffic and referrals.

    So, how can you prime your articles such that they will allow your site to rank well in search engines and thus deliver more and better quality traffic?

    Posted in Writing and Speaking | No Comments »

    Build Your Own Copywriting Slang Swipe File And Watch Your Sales Soar

    February 4th, 2008 by admin

    Back when I was just a snot-nosed little brat, I remember seeing a Tex Avery cartoon titled “Symphony In Slang.”

    This short little cartoon was almost entirely in slang (thus the title).

    When I started studying copywriting and learned the value of using slang in my ads, I looked everywhere for it.

    I checked video stores, combed the Cartoon Network website and scoured the Internet.

    Nada.

    There were a few sites in the search engines that had it.

    But when I clicked on the links I’d find it was yanked offline for copyright violations or because the url had changed.

    Posted in Writing and Speaking | No Comments »

    Ms Powerpoint With Guaranteed Positive Results

    February 1st, 2008 by admin

    MS Powerpoint is a mature product in a mature industry and yet still it is the most frequently misused application on the market.

    Why is this?

    Well, the mistake that most inexperienced users make is that they think that Powerpoint is the presentation itself - whereas the truth is that Powerpoint is simply a tool to visually assist the speaker’s key messages.

    People spend hours creating scores of slides with large chunks of text in a small font size. They then waste the presentational opportunity by reading the contents of each slide verbatim in a monotonous drone. This is more a case of assisted reading rather than imparting key messages with impact.

    Posted in Writing and Speaking | No Comments »

    Article Marketing - Discover The Magic

    January 29th, 2008 by admin

    Writing articles is, in my opinion, one of the greatest ways to advertise a product or website. There is not a better cost effective way to bring highly targeted traffic to your business

    1.) It’s Free

    Here is a cost analysis of advertising mediums.

    Television Infomercial: $75,000 to $1 Million Dollars.

    Full page black and white newspaper advertisement

    Nationwide Newspapers: $165,000 (Wall Street Journal, USA Today, etc)
    Metropolitan Newspapers: $100,000 (NY Times, Washington Post)
    Small Town Newspapers: At least $1000

    Radio Advertising: $50 to $750 or more depending on which days and how many times your ad will run in a specified period.

    Posted in Writing and Speaking | No Comments »

    Mean Writers

    January 20th, 2008 by admin

    Mean writers are those who are able to craft their words in such a way as to draw mental blood. Their written words seem to be laced with corrosive acid, destroying the heart and hopes of their unfortunate readers. I almost feel they have cross over into a dark wicked place and made a deal with the devil. One must be on guard; your very soul may be at stake.

    Posted in Writing and Speaking | No Comments »

    How To Become A Rock Star Speaking On The Platform

    January 11th, 2008 by admin

    Who is that behind those sun glasses? Wow, it must be a Rock Star.

    If you want to become a public speaking Rock Star you will need to discover the secrets to becoming a persuasive speaker. The following insight will take you to the head of the class as a public speaker:

    1.) As a public speaker you must be able to sell your audience on the reasons they need you to help them improve, change, develop, and successfully transform their lives and get more out of life.

    Posted in Writing and Speaking | No Comments »